Social media platform Snapchat has launched a brand new AR expertise for its customers forward of the Ganesh Chaturthi festive season. It has unveiled new AR lenses for the competition and a brand new challenge to underscore the importance of environmental duty following the Ganesh Visarjan.
Three new AR lenses for Ganesh Chaturthi
Snapchat is localizing its lens expertise even additional with three new lenses – the Modak Run lens, the Bappa Aarti Lens, and the Visarjan Seaside Care Lens.
The Modak Run lens is mainly a sport that permits you to information Mushakraj on a quest to gather modaks for Lord Ganesh. The lens requires you to faucet begin to start the sport and lets you gather as many modaks as potential inside 20 seconds.
The Bappa Aarti Lens is so simple as it sounds, it enables you to just about maintain the prayer lamp and create new tales. Then, the Visarjan Seaside Care Lens enables you to take part in a digital cleanup drive. It comes as a part of the Khusiyaan Basis’s Seaside Warriors challenge.
This time round Snapchat has collaborated with the Khusiyaan Basis for its new lens to underscore the importance of environmental duty following Ganesh Visarjan. Even earlier than this, the Seaside Warriors initiative has been up and working for the previous six years by the Basis.
Snapchatters can use the aforesaid Seaside Care Lens underneath the Seaside Warriors challenge and earn a ‘Seaside Warrior badge’.
Sharing this badge with different Snapchatters is claimed to encourage extra individuals to come back collectively and take part within the real-world cleanup.
Those that use these lenses in the course of the Ganesh Chaturthi competition and share snaps will get an opportunity to get featured.
“Snapchat will characteristic the highest snaps captured by Snapchatters alongside the long-lasting seashores of Dadar, Juhu, and Versova in the course of the Visarjan interval. The distinctive showcase on Snap Maps goals to seize the colourful spirit of Ganesh Chaturthi, highlighting the varied and charming moments shared by the neighborhood on these seashores,” stated Snapchat in its press launch.