Fossil Group has introduced it should cease making smartwatches and the Gen 6 sequence, which was launched greater than three years in the past, would be the final of its wearable units. In a press release, the corporate stated it highlighted the change within the smartwatch trade and the way it isn’t one thing Fossil Group desires to pursue additional. The announcement marks an enormous loss for the Put on OS trade as Fossil has been one of the vital prolific makers of Android-powered smartwatches through the years.
“Because the smartwatch panorama has developed considerably over the previous few years, now we have made the strategic choice to exit the smartwatch enterprise,” a Fossil spokesperson was quoted as saying in a report by The Verge.
Fossil Group is redirecting sources “to assist our core power and the core segments of our enterprise that proceed to supply robust development alternatives for us: designing and distributing thrilling conventional watches, jewelry, and leather-based items underneath our personal in addition to licensed model names.”
The corporate will proceed to maintain current Put on OS watches up to date “for the subsequent few years.” Meaning current Fossil Put on OS smartwatch customers will proceed receiving software program updates however they may principally include safety patches and bug fixes. Any Put on OS model upgrades on these smartwatches are unlikely.
Fossil’s announcement, nonetheless, shouldn’t come as shocking as a result of there have been studies doing rounds on the web declaring Fossil’s disinterest in persevering with with the Put on OS smartwatch enterprise. Some Reddit customers beforehand reported Fossil retail workers as saying that the corporate was quitting the smartwatch enterprise, based on the report.
Fossil was anticipated to announce a brand new Gen 7 that includes the Qualcomm Snapdragon W5 Plus platform final yr however the plan was shelved. Fossil’s Gen 6 smartwatches got here in just a few completely different kinds, a 44mm spherical casing with a 1.28-inch spherical OLED display.
In 2022, the corporate launched ‘STAPLE x Fossil’, its new watch collaboration designed in partnership with iconic streetwear model STAPLE, helmed by artistic icon and streetwear pioneer Jeff Staple.
— Written with inputs from IANS
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