Meta founder and chief govt officer Mark Zuckerberg has introduced to deliver the Telegram-like “broadcast channels” function to Fb and Messenger after rolling it out to Instagram and WhatsApp earlier this 12 months. The function shall be obtainable within the coming weeks, he mentioned. Broadcast channels are already obtainable on WhatsApp and Instagram, so it is smart for the corporate to standardise the function throughout all its providers. It is going to permit web page homeowners to ship updates and bulletins on to their followers and followers.
“Broadcast Channels are coming to Fb and Messenger within the coming weeks. Pages will have the ability to share voice notes, textual content, images/movies, and GIFs with anybody who joins their channels,” Zuckerberg mentioned in a Fb publish on Wednesday.
With this function, creators and public figures can interact straight with their followers. Broadcast channels permit solely the channel creator to ship messages, however viewers can reply to those messages and vote in polls. “We’re at the moment testing the flexibility for Pages to create broadcast channels and count on to roll this out within the coming weeks. Anybody on Fb can be a part of these broadcast channels to remain updated on the most recent from their favorite Pages,” Meta mentioned in a weblog publish.
If the choice to create channels is on the market, customers who keep a Fb Web page can begin a channel straight from their Web page. After they’ve created a broadcast channel and shared their first message, their followers will obtain a one-time invitation to affix. Customers can be a part of broadcast channels straight from a Web page’s profile on Fb, and they are going to be notified at any time when a message is posted. Netflix, Hrithik Roshan, WWE, League of Legends, and the Worldwide Cricket Committee are among the many broadcast channels which are at the moment stay on Fb and Messenger.
— Written with inputs from IANS
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