After Elon Musk acquired Twitter in October, Twitter confronted months of chaos, together with layoffs of workers and criticism over lax content material moderation.
Elon Musk stated Twitter’s money movement stays unfavourable due to an almost 50% drop in promoting income and a heavy debt load.
“Want to achieve constructive money movement earlier than now we have the posh of anything,” Musk stated in a tweet early on Saturday.
After Musk acquired Twitter in October, the social media agency confronted months of chaos, together with layoffs of hundreds of workers, criticism over lax content material moderation, and an exodus of many advertisers who didn’t need their adverts showing subsequent to inappropriate content material.
Musk’s hiring of Linda Yaccarino, former advert chief at Comcast’s NBCUniversal as CEO, signalled that advert gross sales remained a precedence for Twitter whilst it really works to extend subscription income. Yaccarino began working at Twitter in early June.
On Thursday, Twitter stated that choose content material creators shall be eligible to get part of the advert income the corporate earns in an try to attract extra content material creators to the positioning.